This magazine is aimed at offering people a positive and informed opinion of the world around them. True to its name Democratic World is a magazine which takes into account not just the opinions of the editorial team but also engages with the hoi polloi on issues of social significance by making effective use of the social media. It is intended to be the voice of the people, by the people and for the people. Cutting across a wide range of subjects, this magazine discusses politics, commerce, society, culture and entertainment. Our list of esteemed guest columnists includes names like Ashok Malik, John Elliott and Santosh Desai. It is a general-interest magazine for people of influence and talks about new age leaders and entrepreneurs who have carved their own paths. DW also indulges in discussions on art and culture. The magazine debates issues of current importance with opinion makers and social leaders. The objective is to strike that rare balance between conflicting voices by taking different perspectives into consideration. The magazine is fresh and readable in tone: it features interesting blog posts, tweets, detailed book reviews, a travelogue and a food section. It recognizes social media as the new medium of interaction and communication and, hence, has a section dedicated to it. DW is well received among India's top political leaders, bureaucrats and change makers. It is a magazine that is a judicious blend of colours and conversations, insight and intelligence.